Compare
Fitora vs TrueCoach
TrueCoach is built around the training program. Fitora gives you the program and everything around it, including nutrition planning, habits, challenges, and a client community, for less than a third of the price at 50 clients.
| Topic | Fitora | TrueCoach |
|---|---|---|
| Price for 50 active clients | €37 a month on Standard, with training, nutrition, check-ins, habits, and chat. | $164.98 a month on Pro, billed monthly. |
| Meal plans and macros | A meal plan builder, recipes, per-client macro targets, and a food log in the client app, on every plan. | Macro tracking through MyFitnessPal; meal plans are shared as documents. |
| Challenges | Automatically scored challenges with leaderboards and badges, from Premium. | Not listed on TrueCoach’s feature pages. |
| Client community | A private community feed with posts, polls, and scheduled posts, on Studio. | Not listed on TrueCoach’s feature pages. |
| Onboarding and support | Your workspace is set up with you personally, with support in Macedonian and English. | Self-serve onboarding; TrueCoach says it is available in English only. |
Why coaches choose Fitora over TrueCoach
- Nutrition is built in: meal plans, recipes, macro targets, and an in-app food log
- Challenges and a private client community, in the same place as the program
- €37 a month at 50 clients, against $164.98
- A person sets your workspace up with you, and supports you in Macedonian
Is Fitora cheaper than TrueCoach?
Yes. At 50 active clients, billed monthly, Fitora Standard is €37 a month and TrueCoach Pro is $164.98 a month. Prices are from each product’s website on 27 September 2026.
Does Fitora have meal plans, unlike TrueCoach?
Yes. Every Fitora plan includes a meal plan builder, recipes, per-client calorie and macro targets, and a food log in the client app.
Details about TrueCoach come from its own website, read on September 27, 2026. Prices are in the currency each product lists and change over time, so check the source before you decide.
Sources: truecoach.co/pricing/, truecoach.co/features/, help.truecoach.co/en/articles/2393524
Bring your coaching into one workspace
Tell us how you coach. If it is a fit, we set your workspace up with you.